What About the Willard Storefront? – Lost Art Press

The future storefront at the Anthe building. There is a long way to go before it will be operational.

Our customer service lines are buzzing with customers asking what will happen to the 837 Willard St. storefront when the Anthe building comes on line. Will people still be able to visit the Willard Street shop? Where will the books, tools and apparel be sold? What about the woodworking classes?

Here’s the plan as of now. 

Nothing will change at Willard Street for at least two years. The first phase of construction at the Anthe building is to build and perfect our fulfillment center. That requires money and work and cleaning and infrastructure. This phase is the most important to us. It will allow flexibility and a more personal touch when filling orders. And it will save us a load of money.

The second phase is to get the storefront up and running at the Anthe building, which is at 407 Madison Ave. (a short walk from Willard Street that I make every day). People want to visit and buy our stuff in person, and a dedicated storefront allows this.

The third phase is to build new editorial offices, photography studios and workshop spaces on the second floor. It’s important to me that all of us work together. Help each other. Try to make the company better and the Anthe building a better place to work. Megan and I will help fill boxes with orders at peak times. At slow times, the fulfillment people will help us in the workshops and creating content.

I do not like hierarchy.

The Willard Street storefront isn’t going anywhere.

Through all this, the Willard Street storefront will carry on as a classroom and storefront for Lost Art Press and Crucible. People can visit both places if they want – though there’s no guarantee who will be at Willard Street at any particular time.

We don’t have any plans beyond what I’ve written above. So any questions beyond this post have his answer: We don’t know.

So if you are planning on visiting our Willard Street storefront this summer, please do. We are there typically from 10 a.m. to 4 p.m. on Monday through Saturday (we are closed on Sunday). As always, knock on the front door, and we will be happy to let you in and give you a tour.

— Christopher Schwarz

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